Expert Answer :Analyzing a Service Communications Strategy

Solved by a verified expert :Assignment 1: Analyzing a Service Communications StrategyPick a service firm of your choice and analyze their communications strategy. Create a 400- to 500-word response discussing the following questions:Describe the service firm selected and outline at least three of their communication tools such as advertising, personal selling, sales promotions, publicity, or sponsorships.What is the firm’s target market for the service?Based on their communications tactics what do you believe is their communication objective and why?What is the firm’s positioning strategy? Create a simple positioning map using the example provided in the lecture.Outline how the firm is managing the customer’s expectations and perceptions with their communications strategy.